Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdSolution is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 AdSolution has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, TV & Video, Movies and 42 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Accommodation & Hotels and 15 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, China, Turkey, Spain and 22 other countries.

2 AdSolution is leading in India, France, Indonesia, Brazil and 19 other countries.