Market Share by Top Websites

1 AdTaily is leading in The Entire Web.

2 Yahoo Ad Exchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yahoo Ad Exchange has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 221 other categories.

2 AdTaily is leading in Food & Drink, Cooking & Recipes, Classifieds, Winter Sports and one other category.

Geography

1 Yahoo Ad Exchange is leading in most countries, including United States, Japan, Russia, Indonesia and 128 other countries.

2 AdTaily is leading in Poland, United Kingdom, Norway, Ireland and 2 other countries.