Market Share by Top Websites

1 AdTaily is leading in The Entire Web.

2 Yahoo Ad Exchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yahoo Ad Exchange has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Web Hosting and 210 other categories.

2 AdTaily is leading in Food & Drink, Cooking & Recipes, Humor, Classifieds and 6 other categories.

Geography

1 Yahoo Ad Exchange is leading in most countries, including Brazil, United States, Canada, Great Britain and 138 other countries.

2 AdTaily is leading in Poland, Ireland, Norway, Belgium and 13 other countries.