Market Share by Top Websites

1 Adtech is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DirectRev is clearly lagging behind, losing to Adtech in all segments.

Websites Categories

1 Adtech has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Adult, Music & Audio and 224 other categories.

2 DirectRev is leading in File Sharing and Ad Network.

Geography

1 Adtech is leading in most countries, including Czech Republic, United States, Germany, United Kingdom and 149 other countries.

2 DirectRev is leading in Saint Vincent, Saint Kitts, Oman, Papua New Guinea and 4 other countries.