Market Share by Top Websites

1 Adtech is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kontera ContentLink is clearly lagging behind, losing to Adtech in all segments.

Websites Categories

1 Adtech has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Music & Audio and 174 other categories.

2 Kontera ContentLink is leading in Computer & Electronics, Software, Health, Technology News and 56 other categories.

Geography

1 Adtech is leading in most countries, including United States, France, Czech Republic, Germany and 145 other countries.

2 Kontera ContentLink is leading in India, Philippines, Pakistan, Bangladesh and 22 other countries.