In terms of market share, Adtegrity is clearly lagging behind, losing to Auditude in all segments.
Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 59 other categories.
Auditude is leading in Health.
Adtegrity is leading in most countries, including United States, Germany, India, Russia and 16 other countries.
Auditude is leading in Japan and Malaysia.