Market Share by Top Websites

1 C3 Metrics is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to C3 Metrics in all segments.

Websites Categories

1 C3 Metrics has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Shopping, Finance and 52 other categories.

2 Adtegrity is leading in Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 32 other categories.

Geography

1 C3 Metrics is leading in most countries, including United States, France, Germany, Russia and 17 other countries.

2 Adtegrity is leading in Brazil, Indonesia, India, Tanzania and 10 other countries.