Market Share by Top Websites

1 C3 Metrics is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to C3 Metrics in all segments.

Websites Categories

1 C3 Metrics has better usage coverage in more websites categories. Including Health, Travel, Business & Industry, Accommodation & Hotels and 70 other categories.

2 Adtegrity is leading in Arts & Entertainment, People & Society, Music & Audio, Real Estate and 28 other categories.

Geography

1 Adtegrity is leading in most countries, including India, Brazil, Hong Kong, Portugal and 26 other countries.

2 C3 Metrics is leading in United States, Russia, Norway, France and 23 other countries.