Market Share by Top Websites

1 C3 Metrics is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to C3 Metrics in all segments.

Websites Categories

1 C3 Metrics has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Shopping, Career & Education and 44 other categories.

2 Adtegrity is leading in Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 31 other categories.


1 C3 Metrics is leading in most countries, including United States, Canada, France, Russia and 15 other countries.

2 Adtegrity is leading in Turkey, Saudi Arabia, India, Egypt and 7 other countries.