Market Share by Top Websites

1 C3 Metrics is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to C3 Metrics in all segments.

Websites Categories

1 C3 Metrics has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Shopping, Health and 57 other categories.

2 Adtegrity is leading in Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 30 other categories.

Geography

1 C3 Metrics is leading in most countries, including United States, Norway, Russia, Canada and 24 other countries.

2 Adtegrity is leading in India, Venezuela, Turkey, United Arab Emirates and 6 other countries.