Market Share by Top Websites

1 DotAndMedia is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to DotAndMedia in all segments.

Websites Categories

1 Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 36 other categories.

2 DotAndMedia is leading in News & Media, Sports, Soccer, Shopping and 27 other categories.

Geography

1 Adtegrity is leading in most countries, including United States, India, United Kingdom, Brazil and 24 other countries.

2 DotAndMedia is leading in Italy and Switzerland.