Market Share by Top Websites

1 Gorilla Nation is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Gorilla Nation in all segments.

Websites Categories

1 Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 34 other categories.

2 Gorilla Nation is leading in Games, Video Games, Travel, Autos & Vehicles and 29 other categories.

Geography

1 Gorilla Nation is leading in most countries, including United States, United Kingdom, Canada, India and 17 other countries.

2 Adtegrity is leading in Brazil, Germany, Turkey, Indonesia and 16 other countries.