Market Share by Top Websites

1 GSI Media is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to GSI Media in all segments.

Websites Categories

1 Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 54 other categories.

2 GSI Media is leading in Children, Sports, Home & Garden, Email and one other category.

Geography

1 Adtegrity is leading in most countries, including United States, India, France, United Kingdom and 43 other countries.

2 GSI Media is leading in Montenegro, Viet Nam and China.