In terms of market share, Adtegrity is clearly lagging behind, losing to Infectious Media in all segments.
Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 57 other categories.
Infectious Media is leading in Finance, Investing, Shopping, Antiques & Collectibles and 8 other categories.
Adtegrity is leading in most countries, including United States, India, Canada, Germany and 16 other countries.
Infectious Media is leading in United Kingdom, Belgium, France, Bulgaria and 12 other countries.