In terms of market share, Adtegrity is clearly lagging behind, losing to Infectious Media in all segments.
Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 50 other categories.
Infectious Media is leading in Finance, Investing, Shopping, Antiques & Collectibles and 8 other categories.
Adtegrity is leading in most countries, including United States, Canada, Germany, Brazil and 23 other countries.
Infectious Media is leading in France, United Kingdom, Egypt, Belgium and one other country.