Market Share by Top Websites

1 Infectious Media is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Infectious Media in all segments.

Websites Categories

1 Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 57 other categories.

2 Infectious Media is leading in Finance, Shopping, Investing, Antiques & Collectibles and 8 other categories.

Geography

1 Infectious Media is leading in most countries, including United Kingdom, Belgium, France, Turkey and 18 other countries.

2 Adtegrity is leading in United States, India, Indonesia, Russia and 10 other countries.