Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 120 other categories.

2 Adtegrity is leading in Real Estate, Telecommunications, Business Services, Industrial Goods & Services and 2 other categories.


1 Integral Ad Science is leading in most countries, including United States, Germany, United Kingdom, Spain and 79 other countries.

2 Adtegrity is leading in Saudi Arabia, United Arab Emirates, Kazakhstan and Finland.