Market Share by Top Websites

1 InternetBrands is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to InternetBrands in all segments.

Websites Categories

1 InternetBrands has better usage coverage in more websites categories. Including Law & Government, Law, Business & Industry, Health and 53 other categories.

2 Adtegrity is leading in Arts & Entertainment, People & Society, Music & Audio, Adult and 36 other categories.


1 Adtegrity is leading in most countries, including India, France, Egypt, Indonesia and 10 other countries.

2 InternetBrands is leading in United States, Russia, United Kingdom, Germany and 9 other countries.