Market Share by Top Websites

1 Invite Media is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Invite Media in all segments.

Websites Categories

1 Invite Media has better usage coverage in more websites categories. Including News & Media, People & Society, Arts & Entertainment, Technology News and 106 other categories.

2 Adtegrity is leading in Adult, Online, Baseball, Fashion & Modeling and 5 other categories.

Geography

1 Invite Media is leading in most countries, including United States, United Kingdom, India, France and 49 other countries.

2 Adtegrity is leading in South Africa, Taiwan, Greenland, Guadeloupe and 2 other countries.