Market Share by Top Websites

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Kanoodle in all segments.

Websites Categories

1 Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 40 other categories.

2 Kanoodle is leading in Finance, Shopping, Sports, Investing and 30 other categories.


1 Adtegrity is leading in most countries, including United States, Russia, United Kingdom, France and 8 other countries.

2 Kanoodle is leading in Canada, Australia, Puerto Rico and Viet Nam.