Market Share by Top Websites

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Kitara Media in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Computer & Electronics and 36 other categories.

2 Adtegrity is leading in Arts & Entertainment, Business & Industry, Music & Audio, Real Estate and 34 other categories.

Geography

1 Kitara Media is leading in most countries, including United States, United Kingdom, Germany, Spain and 34 other countries.

2 Adtegrity is leading in India, France, Brazil, Portugal and 16 other countries.