Market Share by Top Websites

1 LiftDNA is leading in Top 10K Sites and Top 100K Sites.

2 Adtegrity is leading in Top 1M Sites.

Websites Categories

1 Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 52 other categories.

2 LiftDNA is leading in Relationships & Dating, Magazines & E-Zines and Online Marketing.


1 Adtegrity is leading in most countries, including United States, Turkey, Russia, Australia and 15 other countries.

2 LiftDNA is leading in United Kingdom, Netherlands, China, Sweden and 6 other countries.