Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Arts & Entertainment and 94 other categories.

2 Adtegrity is leading in Real Estate, Computer & Electronics, Adult, Software and 12 other categories.

Geography

1 PointRoll is leading in most countries, including United States, Canada, India, United Kingdom and 33 other countries.

2 Adtegrity is leading in Indonesia, Spain, Romania and Oman.