In terms of market share, Adtegrity is clearly lagging behind, losing to ReferLocal in all segments.
Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 51 other categories.
ReferLocal is leading in Newspapers and Chats & Forums.
Adtegrity is leading in most countries, including United States, India, France, United Kingdom and 43 other countries.
ReferLocal is leading in China.