Market Share by Top Websites

1 Simply is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Simply in all segments.

Websites Categories

1 Simply has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 121 other categories.

2 Adtegrity is leading in Real Estate, Online, Baseball, Fashion & Modeling and 4 other categories.

Geography

1 Simply is leading in most countries, including Italy, Spain, France, United Kingdom and 47 other countries.

2 Adtegrity is leading in Gambia, Indonesia, Israel, Niger and 3 other countries.