Market Share by Top Websites

1 Spongecell is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Spongecell in all segments.

Websites Categories

1 Spongecell has better usage coverage in more websites categories. Including Internet & Telecom, News & Media, Career & Education, Health and 39 other categories.

2 Adtegrity is leading in Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 37 other categories.

Geography

1 Spongecell is leading in most countries, including United States, United Kingdom, Germany, Brazil and 18 other countries.

2 Adtegrity is leading in India, France, Indonesia, Hong Kong and 9 other countries.