Market Share by Top Websites

1 Total Media is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Music & Audio, Real Estate and 38 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, News & Media, Gay, Lesbian, & Bisexual and 25 other categories.

Geography

1 Adtegrity is leading in most countries, including United States, India, Germany, Hong Kong and 25 other countries.

2 Total Media is leading in Israel, Great Britain, France, Canada and 17 other countries.