In terms of market share, Adtegrity is clearly lagging behind, losing to Traffiq in all segments.
Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 59 other categories.
Traffiq is leading in Car Buying and Sports.
Adtegrity is leading in most countries, including United States, India, Russia, Indonesia and 20 other countries.
Traffiq is leading in Brazil.