Market Share by Top Websites

1 zapunited is leading in The Entire Web.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to zapunited in all segments.

Websites Categories

1 zapunited has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Adult, Photography and 52 other categories.

2 Adtegrity is leading in Business & Industry, Music & Audio, Real Estate, Games and 21 other categories.


1 zapunited is leading in most countries, including India, France, Pakistan, Canada and 17 other countries.

2 Adtegrity is leading in United States, Russia, United Kingdom, Spain and 14 other countries.