Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdTiger is still behind DoubleClick AdExchange in all market share segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Sports, Tourism and 58 other categories.

2 AdTiger is leading in Business & Industry, Arts & Entertainment, People & Society, Marketing & Advertising and 46 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, Austria, China, Turkey and 39 other countries.

2 AdTiger is leading in Germany, Switzerland, Albania, Timor-leste and 18 other countries.