Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites and The Entire Web.

2 AdTiger is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 AdTiger has better usage coverage in more websites categories. Including Business & Industry, Marketing & Advertising, News & Media, Health and 48 other categories.

2 GroupM Server is leading in Arts & Entertainment, People & Society, Internet & Telecom, Shopping and 35 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, Denmark, Spain, United States and 24 other countries.

2 AdTiger is leading in Germany, Switzerland, Albania, Ukraine and 12 other countries.