Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 AdTiger is leading in Top 1M Sites.

Websites Categories

1 AdTiger has better usage coverage in more websites categories. Including Business & Industry, News & Media, Marketing & Advertising, Health and 65 other categories.

2 GroupM Server is leading in Arts & Entertainment, People & Society, Internet & Telecom, Autos & Vehicles and 29 other categories.

Geography

1 GroupM Server is leading in most countries, including Germany, Poland, Denmark, United Kingdom and 31 other countries.

2 AdTiger is leading in Austria, Switzerland, Albania, Timor-leste and 22 other countries.