AdTiger is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdTiger has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, People & Society and 85 other categories.
LiftDNA is leading in Online Marketing, Financial Management and Social Network.
AdTiger is leading in most countries, including Germany, Austria, Albania, Switzerland and 19 other countries.
LiftDNA is leading in Canada, Bulgaria, China, Netherlands and 8 other countries.