AdTiger is leading in Top 100K Sites and Top 1M Sites.
AdTiger has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, People & Society and 79 other categories.
Open AdExchange is leading in Real Estate, Law & Government, Energy, Performing Arts and 6 other categories.
AdTiger is leading in most countries, including Germany, Austria, Switzerland, Albania and 24 other countries.
Open AdExchange is leading in Denmark, Sweden and Thailand.