Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdTiger is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Shopping, News & Media, Travel and 77 other categories.

2 AdTiger is leading in Arts & Entertainment, People & Society, Health, Food & Drink and 33 other categories.


1 Platform161 is leading in most countries, including Netherlands, Sweden, Turkey, Spain and 31 other countries.

2 AdTiger is leading in Germany, Austria, Poland, Switzerland and 6 other countries.