Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, AdTiger is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Arts & Entertainment and 83 other categories.

2 AdTiger is leading in Marketing & Advertising, Food & Drink, Internet & Telecom, Travel and 32 other categories.


1 PointRoll is leading in most countries, including United States, Canada, United Kingdom, India and 31 other countries.

2 AdTiger is leading in Germany, Austria, Spain, France and 8 other countries.