AdTiger is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdTiger has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, Health and 67 other categories.
Total Media is leading in People & Society, Religion & Spirituality, Career & Education, Gay, Lesbian, & Bisexual and 15 other categories.
AdTiger is leading in most countries, including Germany, Austria, Spain, France and 15 other countries.
Total Media is leading in Israel, United States, Venezuela, United Kingdom and 6 other countries.