In terms of market share, AdTotal is clearly lagging behind, losing to Alphabird in all segments.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Sports, Arts & Entertainment, Soccer and 21 other categories.
Alphabird is leading in Autos & Vehicles, Universities & Colleges, Car Buying and Awards.
AdTotal is leading in most countries, including Poland, Viet Nam and Belarus.
Alphabird is leading in United States.