Market Share by Top Websites

1 BrandReach is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdTotal is clearly lagging behind, losing to BrandReach in all segments.

Websites Categories

1 BrandReach has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Business & Industry and 33 other categories.

2 AdTotal is leading in Sports, Soccer, Fashion & Modeling, Humor and 9 other categories.

Geography

1 BrandReach is leading in most countries, including United States, Germany, United Kingdom, Russia and 44 other countries.

2 AdTotal is leading in Poland, Ghana, Korea Republic and Cambodia.