Market Share by Top Websites

1 C3 Metrics is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to C3 Metrics in all segments.

Websites Categories

1 C3 Metrics has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Travel, Accommodation & Hotels and 55 other categories.

2 AdTotal is leading in Sports, Soccer, Chats & Forums, Online Marketing and 9 other categories.

Geography

1 C3 Metrics is leading in most countries, including United States, Russia, Canada, Spain and 22 other countries.

2 AdTotal is leading in Poland, China, Korea Republic, Iran and 2 other countries.