Market Share by Top Websites

1 Channel Intelligence is leading in Top 100K Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Channel Intelligence in all segments.

Websites Categories

1 Channel Intelligence has better usage coverage in more websites categories. Including Shopping, Business & Industry, Consumer Electronics, Home & Garden and 41 other categories.

2 AdTotal is leading in Sports, Soccer, Career & Education, News & Media and 11 other categories.

Geography

1 Channel Intelligence is leading in most countries, including United States, United Kingdom, Canada, Russia and 32 other countries.

2 AdTotal is leading in Poland and Belarus.