2
In terms of market share, AdTotal is clearly lagging behind, losing to Channel Intelligence in all segments.
1
Channel Intelligence has better usage coverage in more websites categories. Including Lifestyle, Computers Electronics & Technology, E-commerce & Shopping, Heavy Industry & Engineering and 7 other categories.
2
AdTotal is leading in Science & Education.
1
Channel Intelligence is leading in most countries, including United States, United Kingdom, Switzerland, Algeria and 12 other countries.
2
AdTotal is leading in Poland, Vietnam and Russia.