Market Share by Top Websites

2 In terms of market share, AdTotal is clearly lagging behind, losing to Circulate in all segments.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including E-commerce & Shopping, Games, Lifestyle and Science & Education.

2 Circulate is leading in Business & Consumer Services, Finance and News & Media.

Geography

1 AdTotal is leading in most countries, including Poland, Vietnam and Russia.

2 Circulate is leading in United States and Czech Republic.