Market Share by Top Websites

1 Clickadu is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Clickadu in all segments.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including Business & Industry, Sports, Soccer, Marketing & Advertising and 18 other categories.

2 Clickadu is leading in Adult, Arts & Entertainment, People & Society, Music & Audio and 12 other categories.


1 Clickadu is leading in most countries, including United States, Germany, Russia, France and 44 other countries.

2 AdTotal is leading in Poland, Ghana, Korea Republic and Cambodia.