Market Share by Top Websites

1 DoublePimp is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to DoublePimp in all segments.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including E-commerce & Shopping, Games, Lifestyle and Science & Education.

2 DoublePimp is leading in Adult, Arts & Entertainment and Food & Drink.

Geography

1 DoublePimp is leading in most countries, including United States, Germany, Belgium, China and 29 other countries.

2 AdTotal is leading in Poland and Vietnam.