Market Share by Top Websites

1 Gorilla Nation is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Gorilla Nation in all segments.

Websites Categories

1 Gorilla Nation has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Video Games, Travel and 46 other categories.

2 AdTotal is leading in Business & Industry, Sports, Soccer, Marketing & Advertising and 8 other categories.

Geography

1 Gorilla Nation is leading in most countries, including United States, Russia, United Kingdom, Canada and 19 other countries.

2 AdTotal is leading in Poland, Switzerland, Viet Nam and Korea Republic.