Market Share by Top Websites

1 Gorilla Nation is leading in Top 100K Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Gorilla Nation in all segments.

Websites Categories

1 Gorilla Nation has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Video Games, Travel and 47 other categories.

2 AdTotal is leading in Business & Industry, Sports, Soccer, Marketing & Advertising and 8 other categories.

Geography

1 Gorilla Nation is leading in most countries, including United States, United Kingdom, Canada, Russia and 20 other countries.

2 AdTotal is leading in Poland, Pakistan, Lithuania, Korea Republic and 2 other countries.