Market Share by Top Websites

1 Gorilla Nation is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Gorilla Nation in all segments.

Websites Categories

1 Gorilla Nation has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Video Games, Movies and 22 other categories.

2 AdTotal is leading in Autos & Vehicles, Career & Education, Education, Internet & Telecom and 5 other categories.


1 Gorilla Nation is leading in most countries, including United States, Russia, United Kingdom, Netherlands and 18 other countries.

2 AdTotal is leading in Poland, Ethiopia, France, New Zealand and one other country.