Market Share by Top Websites

1 GSI Media is leading in Top 10K Sites and Top 100K Sites.

2 AdTotal is leading in Top 1M Sites.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Sports, Arts & Entertainment and 27 other categories.

2 GSI Media is leading in Shopping, Clothing, Children, Sports and one other category.


1 AdTotal is leading in most countries, including Poland, Turkey, Pakistan, Lithuania and 3 other countries.

2 GSI Media is leading in United States, Germany, Canada, France and 2 other countries.