Market Share by Top Websites

1 GSI Media is leading in Top 100K Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to GSI Media in all segments.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, Internet & Telecom and 27 other categories.

2 GSI Media is leading in Shopping, Children, Clothing, Sports and one other category.

Geography

1 GSI Media is leading in most countries, including United States, Canada, Germany, China and one other country.

2 AdTotal is leading in Poland, Iran, Korea Republic and France.