AdTotal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Gunggo has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, TV & Video, Computer & Electronics and 23 other categories.
AdTotal is leading in Business & Industry, Soccer, Internet & Telecom, Marketing & Advertising and 16 other categories.
Gunggo is leading in most countries, including United States, Spain, Russia, Germany and 4 other countries.
AdTotal is leading in Poland, China, France, Austria and 3 other countries.