AdTotal is leading in Top 10K Sites and Top 100K Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, Internet & Telecom and 27 other categories.
Halogen Network is leading in Shopping, Travel, Food & Drink, Cooking & Recipes and 3 other categories.
AdTotal is leading in most countries, including Poland, Tuvalu, Germany, Austria and 7 other countries.
Halogen Network is leading in United States, Canada and Italy.