Market Share by Top Websites

1 InMobi is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, AdTotal is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 InMobi has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Computer & Electronics and 39 other categories.

2 AdTotal is leading in Business & Industry, Sports, Soccer, Marketing & Advertising and 7 other categories.

Geography

1 InMobi is leading in most countries, including India, United States, United Kingdom, Indonesia and 22 other countries.

2 AdTotal is leading in Poland, Switzerland, Serbia, Korea Republic and 3 other countries.