Market Share by Top Websites

1 Insticator is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Insticator in all segments.

Websites Categories

1 Insticator has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, Newspapers and 91 other categories.

2 AdTotal hasn't got a lead over Insticator in any websites category.

Geography

1 Insticator is leading in most countries, including United States, United Kingdom, Peru, Egypt and 46 other countries.

2 AdTotal is leading in Poland, South Korea and Tuvalu.