Market Share by Top Websites

1 Intermarkets is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Intermarkets in all segments.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Sports, Arts & Entertainment and 24 other categories.

2 Intermarkets is leading in News & Media, People & Society, Religion & Spirituality, Law & Government and 5 other categories.

Geography

1 AdTotal is leading in most countries, including Poland, Turkey, Pakistan, Lithuania and 3 other countries.

2 Intermarkets is leading in United States and Italy.