AdTotal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdTotal has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Autos & Vehicles, People & Society and 18 other categories.
InterMundo Media is leading in Business & Industry, Restaurants & Delivery, Food & Drink, Programming and 2 other categories.
AdTotal is leading in most countries, including Poland, United Kingdom, France, South Korea and one other country.
InterMundo Media is leading in United States.