AdTotal is leading in Top 100K Sites and Top 1M Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, Soccer and 20 other categories.
InterMundo Media is leading in Shopping, Telecommunications, Consumer Electronics, Home & Garden and 10 other categories.
AdTotal is leading in most countries, including Poland, Ghana, Italy, Korea Republic and 3 other countries.
InterMundo Media is leading in United States, Mexico and China.