AdTotal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Sports, Soccer, Marketing & Advertising and 17 other categories.
InviziAds is leading in Games, Arts & Entertainment, Video Games, Online and 14 other categories.
InviziAds is leading in most countries, including India, United States, Germany, Japan and 10 other countries.
AdTotal is leading in Poland, Russia, Philippines and France.