AdTotal is leading in Top 1M Sites.
Lookery has better usage coverage in more websites categories. Including People & Society, Internet & Telecom, News & Media, Adult and 16 other categories.
AdTotal is leading in Business & Industry, Sports, Soccer, Chats & Forums and 14 other categories.
Lookery is leading in most countries, including United Kingdom, Sweden, Bolivia, Kuwait and 3 other countries.
AdTotal is leading in Poland.