AdTotal is leading in Top 1M Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Sports, Arts & Entertainment and 27 other categories.
Lucid Media is leading in Energy, Real Estate and Products & Shopping.
AdTotal is leading in most countries, including Poland, Turkey, Pakistan, Lithuania and 4 other countries.
Lucid Media is leading in United States and India.