AdTotal is leading in Top 10K Sites and Top 100K Sites.
AdTotal has better usage coverage in more websites categories. Including Sports, Business & Industry, Internet & Telecom, Arts & Entertainment and 19 other categories.
Magnetise Group is leading in Clothing, TV & Video, Gambling, Lottery and 2 other categories.
AdTotal is leading in most countries, including Poland, Tuvalu, South Korea, India and 2 other countries.
Magnetise Group is leading in United Kingdom, United States, Canada, Russia and one other country.