AdTotal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, Internet & Telecom and 21 other categories.
Magnetise Group is leading in News & Media, TV & Video, Gambling, Lottery and 2 other categories.
AdTotal is leading in most countries, including Poland, Cambodia, Taiwan, Germany and 4 other countries.
Magnetise Group is leading in United Kingdom, Russia and Libya.