Market Share by Top Websites

1 Microsoft adCenter Conversion is leading in Top 1M Sites.

2 AdTotal is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 92 other categories.

2 AdTotal is leading in Soccer, News & Media, Chats & Forums, Humor and 3 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, United Kingdom, Canada, France and 31 other countries.

2 AdTotal is leading in Poland.